Thursday, August 28, 2014

#231: Maritz

It seems difficult to analyze what Maritz LLC specializes in. So I may just go a little into the history...

  • Started in 1894 by Edward Maritz as the E. Maritz Jewelry Manufacturing Company, which would be the first to sell wristwatches. 
  • It also specialized in selling engraved and imported jewelry from around the world.
  • After the company's near-failure resulting from the 1929 stock market crash, the group re-vamped itself by focusing on employee reward programs for companies, in addition to their jewelry.
  • In the coming decades, the company expanded greatly by adding travel programs and marketing research companies.
  • Today, Maritz claims to be the world's largest source of performance improvement, travel and market research services.
  • The world corporate headquarters consists of 174 acres, which spreads across both sides of I-44.

The cake, which is one of four cakes with the Route 66 theme (one of two painted by Rich Brooks). Maritz is located off of old Route 66 (or I-44). Get your kicks!!!
Right side of the cake

Back side of the cake

Left side of the cake

Top of the cake

According to the stl250 website, Maritz is a generous sponsor of stl250.

Maritz on FB
Wikipedia link
Official website

1400 South Highway Drive, FENTON, MO, 63099
Cake artist: Rich Brooks

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